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Apple Pay Expected to Enter India Market in Coming Months

by theparliamentnews.com
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Apple Pay is reportedly preparing for its long-awaited entry into the Indian market, with the digital payments service expected to launch by the end of 2026, according to a report by Business Standard citing unnamed sources.

The service, which is currently available in 89 global markets, is said to be awaiting regulatory approval in India. Apple is reportedly in discussions with banks, regulators, and card networks to finalise the rollout framework.

In its initial phase, Apple Pay in India is expected to focus on card-based contactless payments rather than the Unified Payments Interface (UPI). The report notes that UPI integration may be introduced later due to more complex regulatory requirements. Apple is also said to be negotiating fee structures with card issuers and is unlikely to seek third-party application provider (TPAP) approval for UPI at the outset.

Once launched, Apple Pay is expected to support Tap to Pay on iPhone, allowing users to make NFC-based contactless payments at compatible point-of-sale terminals. The service can be used via iPhone and Apple Watch at retail stores, restaurants, fuel stations, and other locations displaying contactless payment symbols. It also supports in-app and online payments where Apple Pay is enabled.

The entry of Apple Pay is expected to intensify competition in India’s digital payments ecosystem. Apple’s rival Samsung already offers Samsung Wallet in the country, which supports contactless payments on compatible devices.

Globally, Apple Pay is supported by over 11,000 banks and network partners, including more than 20 local payment networks, according to Apple. If launched, Apple Pay would add another major international player to India’s rapidly evolving digital payments landscape.

Short Summary

Apple Pay is reportedly set to launch in India by the end of 2026, pending regulatory approval. The initial rollout is expected to focus on card-based contactless payments, with UPI integration likely at a later stage.

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